Jouw bedrijf is tot iets in staat wat geen enkel ander bedrijf kan. En zodra je dat haast oneerlijke voordeel kunt grijpen, opent het de deur naar ongekende groeikansen.
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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Shows how business is changing people's lives through the power of purpose, culture and campaigning. This book uncovers the secrets of what it takes to succeed: how to discover and define your commercial purpose, hone it into a campaign and turn customers into advocates. Meer
The purpose of World Humanism: Cross-cultural Perspectives on Ethical Practices in Organizations is to discover what is distinctive about humanistic management practices around the world. Meer
Proposes that video communications tools are a form of infrastructure that enhance the creation of new knowledge which transcends space and time in business activities. Meer
If you think more strategically than your competitors, your company will win the competitive battle in the mid or long term. This book explains simply and clearly the elements, concepts, analyses and interrelationships that make up this strategic thinking, and shows how to employ it in your business or organization. Meer
The focus of the study is on the larger food processing companies, which invested in Central and Eastern Europe – namely Nestlé, Unilever and InBev - and analyses the motives of investment and the entry strategies of food MNEs, outlines their contribution to the local development and stresses the national actors as forces to embedded FDI. Meer
Pricing is about deciding your market position whereas revenue management is the strategic and tactical decisions firms take in order to optimize revenues and profits. Meer
Vittorio Coda's discussion of the goals and purpose of the business enterprise illuminates the long-running debate over the goals of the firm. His conceptualization of the firm and its relationships within society transcends stale arguments over shareholders versus stakeholders by viewing the firm less as an agent of individual interests and more as an engine of social development that unifies the interests of the different participants. Meer
Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan. When in full bloom the sight is spectacular but it sadly only takes a week until the tree is bare. Meer
Focusing on turning an initial idea into a project with a successful outcome, this book fills a gap in current literature on project management and is thoroughly grounded in the latest research in this field. Meer
Explores how companies engage in CSR activities, how their corporate identity determines the way in which they perceive the stakeholders and, as a result, engage in dialogue-based relations with them. Meer
In many regions the current focus of the state is to initiate and stimulate the emergence of inter-firm networks in order to produce growth. This book takes a management perspective on the operations and processes in these networks and describes and analyzes how and why geographical proximity influences inter-firm networks. Meer
Strategy by Design illustrates how to use many of the principles, processes and tools of the design profession to create innovative break-through organizational strategies. Meer
This book brings together the stories and ideas of the future from a survey of nearly 300 emerging leaders to get their points of view and thoughts about how organizations need to change in order to develop effective leaders of tomorrow. Meer
Aimed at managers and executives wanting insight into how to better drive change at the micro and macro level, Ready for Change? Provides guidance in understanding the factors within different business disciplines that enable and disable lasting change through examples of good practice and 'not so good' practice within real organisations. Meer
An in-depth look at Abraham Lincoln's leadership, both before and during his presidency. Lincoln led through times of confusion, war, and dissent. The set of chapters included in this volume are based on papers that constituted part of the 2008-2009 Jepson Leadership Forum at the Jepson School of Leadership Studies at the University of Richmond. Meer
In this new collection of articles on talent acquisition and retention, Adrian Furnham, author of The Elephant in the Boardroom , offers an engaging and witty look into the world of the talented manager. Meer
Good planning is more than just thinking ahead; businesses need a strategic approach to ensuring their success. Keeping the Family Business Healthy provides readers with a guide to strategic thinking, including how to maintain growth, how to shape business direction, preparing for new leadership, and working with a large and diverse family base. Meer
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