Strategisch management

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Yoshimo Ito

Thought-Evoking Approaches in Engineering Problems

paperbackEngels9783319351940 30-4-2017

In creating the value-added product in not distant future, it is necessary and inevitable to establish a holistic and though-evoking approach to the engineering problem, which should be at least associated with the inter-disciplinary knowledge and thought processes across the whole engineering spheres. Meer

120,99

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Cognitive Radio Policy and Regulation

paperbackEngels9783319352060 30-4-2017

This book offers a timely reflection on how the proliferation of advanced wireless communications technologies, particularly cognitive radio (CR) can be enabled by thoroughly-considered policy and appropriate regulation. Meer

180,99

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Practicing Servant Leadership

gebondenEngels9783319756431 16-7-2018

Building on the original writings of Robert K. Greenleaf, this edited collection provides new insights into servant leadership theory and broadens the conceptual framework with a developmental perspective on modern organisations. Meer

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Michael Kleinaltenkamp

Fundamentals of Business-to-Business Marketing

paperbackEngels9783319385211 29-10-2016

This textbook gives a comprehensive overview of the key principles of business marketing. The reader will be introduced into methods and theories in order to understand business markets and marketing better. Meer

60,99

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BPM - Driving Innovation in a Digital World

paperbackEngels9783319385303 12-10-2016

This book shows how business process management (BPM), as a management discipline at the intersection of IT and Business, can help organizations to master digital innovations and transformations. Meer

60,99

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Vincenzo Morabito

Big Data and Analytics

paperbackEngels9783319364766 8-10-2016

This book presents and discusses the main strategic and organizational challenges posed by Big Data and analytics in a manner relevant to both practitioners and scholars. Meer

60,99

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Mary Conway Dato-on

The Sustainable Global Marketplace

paperbackEngels9783319364926 10-9-2016

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Meer

180,99

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Leroy Robinson, Jr.

Proceedings of the 2008 Academy of Marketing Science (AMS) Annual Conference

paperbackEngels9783319364940 22-9-2016

120,99

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Nicholas Kalaitzandonakes

From Agriscience to Agribusiness

gebondenEngels9783319679570 4-12-2017

This volume presents a state-of-the-art overview of the rapidly evolving field of agribusiness, highlighting the most current issues, concepts, trends and themes in research, practice and policy. Meer

216,99

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Valuing Corporate Innovation

paperbackEngels9783319878904 31-8-2018

This book presents tools for valuing and controlling corporate innovation. It combines a well-established theoretical framework with case studies at Siemens that illustrate the practice of valuing and controlling innovation and underline the strong link between theoretical concepts and practical application. Meer

72,99

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Theo Janssen

Enterprise Engineering

paperbackEngels9783319374208 23-8-2016

This book provides a fundamental and practical introduction to Enterprise Engineering, demonstrating how to employ this approach to map the essence of an organization at the core level of internal cooperation. Meer

60,99

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Modern Data Strategy

gebondenEngels9783319689920 22-2-2018

This book contains practical steps business users can take to implement data management in a number of ways, including data governance, data architecture, master data management, business intelligence, and others. Meer

180,99

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Matthijs Bal

Dignity in the Workplace

gebondenEngels9783319552446 14-8-2017

Introducing a theory of workplace dignity into the field of management studies, this innovative new book presents an alternative paradigm based on principles of human dignity which is integrated into a theoretical approach to the topic. Meer

183,99

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Understanding Leadership in Complex Systems

gebondenEngels9783319404448 2-8-2016

This work proposes that Carl Menger’s Subjective Theory of Value (STV), and its subsequent elaboration by Ludwig von Mises as Praxeology, provides a useful alternative to more common methods in the study of action and social phenomena, and more specifically, to leadership in complex social systems. Meer

120,99

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Leading an African Renaissance

gebondenEngels9783319405384 4-11-2016

This book looks at the challenges and possibilities facing leadership in Africa today by providing a rich history of the continent, the complexities the continent has experienced, and the great hope and encouragement that remains. Meer

122,99

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Innovation as a Basis for Competitiveness

gebondenEngels9783319405995 25-8-2016

This book focuses on the theory and practice involved in the management of innovative activities that enhance the competitiveness of enterprises, industries and economies. Meer

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Sustainable Smart Cities

gebondenEngels9783319408941 13-10-2016

This volume provides the most current research on smart cities. Specifically, it focuses on the economic development and sustainability of smart cities and examines how to transform older industrial cities into sustainable smart cities. Meer

180,99

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Rethinking Management

gebondenEngels9783319419015 31-1-2017

This book challenges the roots and elements of the existing dominant paradigm of management, which can legitimize artless practices and result in dysfunction, and proposes an alternative based on a different understanding of human nature and social and economic life. Meer

122,99

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Kim Cheng Patrick Low

Leading Successfully in Asia

paperbackEngels9783319890654 4-6-2019

This book examines the essence of leadership, its characteristics and its ways in Asia through a cultural and philosophical lens. Using Asian proverbs and other quotes, it discusses leadership issues and methods in key Asian countries including China, India, Japan, Kazakhstan, Malaysia and Singapore. Meer

102,99

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Sami Basly

Family Businesses in the Arab World

gebondenEngels9783319576299 30-5-2017

This book focuses on topics such as the cultural specificity of Arab family businesses with regard to shaping their governance and management; the influence that specific values in the Arab world could exert on the management of family businesses; how spiritual and religious values influence business in Arab family firms; and the role of emotions in the management of family firms in the Arab World. Meer

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