Internet en social media

Vergroot je online zichtbaarheid en leer hoe je digitale kanalen strategisch inzet met boeken over internetmarketing, social media en online gedrag. Of je nu werkt aan personal branding, contentstrategie of conversieoptimalisatie – hier begint jouw digitale voorsprong.

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branding@thedigitalage

gebondenEngels9780333947692 14-9-2001

Brands no longer exist solely in the realm of the physical. The advent of the internet and other new digital technologies means that companies - be they dot. Meer

64,30

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Computational Advertising

GebondenEngels9780367206383 27-5-2020

This book introduces computational advertising, and Internet monetization. It provides a macroscopic understanding of how consumer products in the Internet era push user experience and monetization to the limit. Meer

183,91

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Corporate E-Learning

GebondenEngels9780195311310 11-10-2007

Corporate e-learning has become increasingly important in the contemporary universal-access business world, and can provide strategic and competitive advantages to corporations as a way to accelerate training and reduce the high costs of face-to-face learning programs. Meer

53,05

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Online Marketing

PaperbackEngels9780199265855 15-3-2007

Online Marketing: A Customer Led Approach provides an excellent and stimulating balance between theory and practice by recognising the advantages and drawbacks of doing business online. Meer

96,66

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E-business

PaperbackEngels9780198069843 18-7-2013

E-business is a comprehensive textbook designed to meet the needs of students of post graduate management programmes. It integrates e-commerce with strategic aspects of e-business and illustrates them through numerous examples, exhibits, figures, and case studies. Meer

29,13

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Miriam O'Callaghan

Decision Intelligence

GebondenEngels9781032384108 26-4-2023

1. Provides a multidisciplinary approach of building knowledge on DI; 2. Discusses the limits of the human brain and why computer models are better at making decisions; 3. Meer

124,82

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M Kuzmeski

And the Clients Went Wild! How Savvy Professionals Win All the Business They Want, Revised and Updated

paperbackEngels9781118156292 24-1-2012

Combine social media with traditional marketing techniques for breakthrough results! While social media is doing much to change the marketing landscape, it doesn′t mean you have to take an either/or approach between it and more traditional methods. Meer

21,75

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The Cambridge Handbook of Consumer Privacy

PaperbackEngels9781108971461 17-12-2020

Businesses are rushing to collect personal data to fuel surging demand. Data enthusiasts claim personal information that's obtained from the commercial internet, including mobile platforms, social networks, cloud computing, and connected devices, will unlock path-breaking innovation, including advanced data security. Meer

48,56

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. VMR

87 Ways to Make Your Website More Volunteer–Friendly

paperbackEngels9781118692264 9-7-2013

Originally published by Stevenson, Inc., this practical resource provides strategies for nonprofit organizations to connect with more volunteers through their websites. Meer

77,12

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R Heisterberg

Creating Business Agility – How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage

gebondenEngels9781118724569 17-10-2014

Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage provides a game plan for integrating technology to build a smarter, more customer–centric business. Meer

66,74

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B Wacksman

Connected by Design – Seven Principles of Business Transformation Through Functional Integration

gebondenEngels9781118858202 1-7-2014

In a world of fierce global competition and rapid technological change, traditional strategies for gaining market share and achieving efficiencies no longer yield the returns they once did. Meer

34,22

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Margo Berman

Content and Copywriting

paperbackEngels9781119866503 22-2-2024

50,75

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Chris Smith

The Conversion Code

gebondenEngels9781119875802 18-4-2022

31,43

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C Diaz–Ortiz

Twitter for Good – Change the World One Tweet at a Time

gebondenEngels9781118061930 27-9-2011

Silver Medal Winner, Social Networking, 2012 Axiom Business Book Awards Silver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards The official word from Twitter on how to harness the power of the platform for any cause. Meer

27,28

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D Olmez

Selling on Amazon For Dummies

paperbackEngels9781119689331 20-8-2020

27,28

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Mark Skilton

Building the Digital Enterprise

gebondenEngels9781137477705 27-8-2015

The digital economy is at a tipping point. This practical book defines digital ecosystems, discusses digital design using converging technologies of social networking, mobility, big data and cloud computing, and provides a methods for linking digital technologies together to meet the challenges of building a digital enterprise in the new economy. Meer

64,30

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JC Wolfe

Domain Names Rewired – Strategies for Brand Protection in the Next Generation of the Internet

gebondenEngels9781118312629 4-12-2012

An essential guide to navigating the shifting Internet landscape The Internet is about to profoundly change when it explodes from a 21 top level domain world to a 500 to a 1,000 . Meer

70,20

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M. Kelley

All Thumbs

gebondenEngels9781137279279 2-9-2014

Mobile devices are now in the hands of nearly half of the world's population. However, 80% of mobile marketing either doesn't work and has a high abandon rate, or doesn't fit into a brand's overall strategy. Meer

43,20

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SV Bradley

Win the Game of Googleopoly – Unlocking the Secret Strategy of Search Engines

gebondenEngels9781119002581 10-3-2015

Rank higher in search results with this guide to SEO and content building supremacy Google is not only the number one search engine in the world, it is also the number one website in the world. Meer

27,28

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Q Terry

The Metaverse Handbook: Innovating for the Internet′s Next Tectonic Shift

gebondenEngels9781119892526 13-6-2022

31,43

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Internet en social media

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