Internet en social media

Vergroot je online zichtbaarheid en leer hoe je digitale kanalen strategisch inzet met boeken over internetmarketing, social media en online gedrag. Of je nu werkt aan personal branding, contentstrategie of conversieoptimalisatie – hier begint jouw digitale voorsprong.

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Cor Molenaar

End of Shops

PaperbackEngels9781138255999 11-11-2016

Shops are facing tough times: recession, local legislation, parking problems, competition from the internet and the strong position of suppliers. Buying on the Internet 24/7 has become a real alternative to the local shop with its rigid opening hours and limited choice. Meer

69,93

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S Brinker

Hacking Marketing – Agile Practices to Make Marketing Smarter, Faster, and More Innovative

gebondenEngels9781119183174 1-4-2016

Apply software–inspired management concepts to accelerate modern marketing In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. Meer

31,43

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The Power of Customer Misbehavior

gebondenEngels9781137348913 1-11-2013

To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. Meer

55,89

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. CIPR

Share This – The Social Media Handbook for PR Professionals

gebondenEngels9781118404843 20-7-2012

Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. Meer

25,90

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LI Feng

What is e–business? – How the Internet Transforms Organizations

gebondenEngels9781405125574 21-8-2006

Based on fifteen years experience teaching e–Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e–business. Meer

100,63

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LI Feng

What is e–Business? How the Internet Transforms Or ganizations

paperbackEngels9781405125581 18-8-2006

Based on fifteen years experience teaching e–Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e–business. Meer

42,51

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Ashley Faus

Human–Centered Marketing – How to Connect to Audiences in the Age of AI

paperbackEngels9781398619388 3-5-2025

52,88

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Daisy Morris

Community Is Your Currency

PaperbackEngels9781399714693 31-8-2023

A 10-step guide to cultivating a thriving online community and growing your business by the founder of social media consultancy and digital community The Selfhood. Meer

24,51

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Michael J. Shaw

E-Business Management

gebondenEngels9781402071782 31-10-2002

E-Business Management: Integration of Web Technologies with Business Models contains a collection of articles by leading information systems researchers on important topics related to the development of e-business. Meer

180,99

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Human-Centered e-Business

gebondenEngels9781402074424 31-5-2003

Human-Centered e-Business focuses on analysis, design and development of human-centered e-business systems. The authors illustrate the benefits of the human-centered approach in intelligent e-sales recruitment application, integrating data mining technology with decision support model for profiling transaction behavior of internet banking customers, user-centered context dependent data organization using XML, knowledge management, and optimizing the search process through human evaluation in an intelligent interactive multimedia application. Meer

180,99

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Mike Stevens

The Direct to Consumer Playbook – The Stories and Strategies of the Brands that Wrote the DTC Rules

paperbackEngels9781398605428 3-5-2022

47,69

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Jenny Li Fowler

Organic Social Media – How to Build Flourishing Online Communities

paperbackEngels9781398612976 3-12-2023

39,04

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A Sarkar

How to Sell Anything Online

paperbackEngels9781394270811 31-7-2024

26,60

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Belew

Starting an Online Business All–in–One For Dummies , 7th Edition

paperbackEngels9781394271085 30-10-2024

43,89

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WJ Au

Making a Metaverse That Matters: From Snow Crash & Second Life to a Virtual World Worth Fighting For

gebondenEngels9781394155811 21-8-2023

35,59

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Luis M. Camarinha-Matos

Collaborative Business Ecosystems and Virtual Enterprises

gebondenEngels9781402070204 30-4-2002

Towards collaborative business ecosystems Last decade was fertile in the emerging of new collaboration mechanisms and forms of dynamic virtual organizations, leading to the concept of dynamic business ecosystem, which is supported (or induced ? Meer

180,99

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Karl Aberer

Semantic Issues in E-Commerce Systems

gebondenEngels9781402073519 31-12-2002

Semantic Issues in e-Commerce Systems comprises the proceedings of the Ninth Working Conference on Database Semantics, which was sponsored by the International Federation for Information Processing (IFIP) and held in Hong Kong in April 2001. Meer

120,99

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Jon Reed

Get Up to Speed with Online Marketing

PaperbackEngels9781292001166 31-10-2013

'Not to be part of the social media revolution is to miss out. Jon Reed really gets it and shows you how to join in.' Suzanne Moore, Columnist, The Guardian ONLINE MARKETING – CAN YOUR BUSINESS AFFORD TO BE WITHOUT IT? Meer

23,74

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Christer Holloman

How to Sell Online

PaperbackEngels9781292148403 14-11-2016

YOUR ALL-IN-ONE GUIDE TO GROWING YOUR ONLINE BUSINESS. In this book Christer Holloman, bestselling author and The Guardian technology expert, has lined up the leaders behind some of the most successful online retailers, and those that advise them, to reveal their best-kept secrets on how to grow your online retail business. Meer

27,34

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Martin De Saulles

Internet of Things and Business

GebondenEngels9781138689220 13-12-2016

The internet of things (IoT) has the potential to change how we live and work. It represents the next evolution of the computing revolution and will see the embedding of information and communication technologies within machines at home and in the workplace and across a broad range of industrial processes. Meer

83,16

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