Een inspirerend én praktisch boek voor commercieel leiders, professionals en ondernemers die willen presteren op topniveau, met energie, focus en innerlijke kracht.
Stuur je organisatie met meer vertrouwen en visie aan dankzij toonaangevende titels over management in de volle breedte. Van strategische besluitvorming tot organisatieontwikkeling: deze boeken geven je de handvatten om met succes leiding te geven in een complexe wereld.
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Multinational enterprises do not regard all locations as being equivalent. Smaller economies and less-developed countries are not as attractive because of a limited market size or lack of proximity to other locations. Meer
Despite widespread criticism of multinational companies, they have made an unparalleled contribution to the development of Eastern Europe over the last 15 years. Meer
The automobile sector is one of the most archetypal global industries and is seen by many as one of the main drivers behind the homogenisation of world markets due to firms' internationalization strategies and the social practices that firms impose. Meer
This book identifies the unique success factors of emerging markets firms and creates new dimensions and paradigms for managerial knowledge. Based on an analysis of real companies, the conclusions of several studies from a variety of emerging markets are distilled into meaningful and actionable lessons. Meer
The world and humanity are changing at an unprecedented rate. This book explores the processess that underlie this changing but coherent canvas. What is fuelling them? Meer
From various angles and perspectives this book shows how knowledge management is actually practised in many different European firms. New dimensions of well-known management principles and concepts emerge by focusing on knowledge. Meer
This book considers the key sectors of China's health care system after its entrance into the WTO, including the pharmaceutical industry, health insurance services, and hospitals in terms of policies, legal framework and market potential. Meer
Today's multinational enterprises are headed for trouble unless their top-level executives manage to pay the appropriate amount of 'attention' to what is happening in the farther corners of the business world. Meer
“Highly readable while being challenging and pragmatic. Applying the advice in this excellent book will improve your strategic effectiveness.” Paul Walsh, CEO, Diageo
Built around interviews with over 100 leading executives, including Justin King (CEO of Sainsbury’s), Bob McDonald (CEO of Procter & Gamble) and Terry Leahy (ex-CEO of Tesco), Making Your Strategy Work offers clear insights into the realities of making strategy happen. Meer
You’re a busy manager and you want practical, effective answers to everyday problems – fast!
The Little Book of Big Management Questions provides instant solutions to the key questions that every manager asks themselves:
How can I motivate my team? Meer
Change in business is constant. Manage it well and you’ll grow your business, stay ahead of the curve and take full advantage of every new opportunity. Meer
What’s your problem?
Whatever it is, we can help you solve it.
Every business faces problems, and yours is no exception. Using proven, innovative techniques from some major players in the business world, this is the go-to book for every professional who wants to find better answers to their business challenges. Meer
Includes 10 handy do's and don'ts of using KPIs Want to measure the performance of your people and your business? Need a quick overview of the most useful KPIs and how to use them? Meer
We live in a global economy in which over one quarter of the world’s recorded output is exported, where a change in business practice in Beijing can have a direct impact on a workforce in Birmingham, and where support to a customer in Detroit can be provided from Delhi. Meer
For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus.
A lasting approach to marketing. Meer
'A must read for any aspiring executives looking to improve their professional communication skills.'
Gordon Tobin, Head of Global Sales University, LinkedIn
‘Insightful, practical and easy to follow. Meer
How do you make change work?
From understanding and planning, to implementing and assessing the impact, this book covers all aspects of managing change using simple, practical steps and strategies, each one of which has been developed, tested and proven to work. Meer
Business thinking skills that really work
Better creative thinking leads to brilliant decision making and successful, innovative solutions to business problems. Meer
‘A superb guide for leaders: a complete overview of coaching and mentoring practices along with clear, concrete and practical advice!’
Guy Mansfield, CFO, TOTAL Oil India
Effective coaching and mentoring skills are essential in driving people to reach their full potential at work. Meer
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