Lessons on Profiting from Diversity

Name: Lessons on Profiting from Diversity
Author: G. Moss

Gebonden Engels 2012 9780230250208

Verwachte levertijd ongeveer 9 werkdagen

128,29

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Samenvatting

Shows the strong business case for diversity and the deleterious effects of not allowing diversity to take root in organizations by providing a fascinating insight into the case for gender diversity in the professional services, marketing and digital arenas, and the way in which a diversity mindset can be fostered in organizations.

Specificaties

ISBN13:9780230250208

Taal:Engels

Bindwijze:gebonden

Uitgever:Palgrave Macmillan UK

Hoofdrubriek:Personeelsmanagement, Personeelsmanagement

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Inhoudsopgave

Introduction and Overview; G.Moss PART I: DIVERSITY IN GENERAL Diversity and Webdesign; G.Moss PART II: AGE Age and Grey Entrepreneurship; L.Watkins-Mathys Digital Communications and Older Groups: an Anglo-French Comparison; H.Mullen, G.Moss & C.Wulf PART III: PERSONALITY Adapting Communications Styles to the Needs of the Market; H.Buchanan PART IV: GENDER Transforming a White, Masculine Organisational Culture; I.Dodds Maximising the Effectiveness of Advertising for Female Markets; T.Jordan Breaking the Glass Ceiling in the Professional Services Sector: Insights into the Legal, Accountancy, dDesign and IT Sectors; G.Moss Profiting from Diversity in the Banking Sector; I.Maque, A.Becuwe, I.Prim-Allaz & A.Garnier PART V: DISABILITY Deaf People in the Workplace; M.Hersh